What’s a CRM and does your business need one?

Many complex moving parts are involved in operating a profitable company, but at its core, business success hinges on just one thing: customer relationships. Which is why customer relationship management (CRM) software is vital for entrepreneurs who want to grow their businesses. A CRM solution helps your company nurture and improve customer relationships by maintaining centralized data on all your leads and existing clients. With access to a history of customer…  Read more

10 productivity tools for business

In today’s fast-paced world, everyone wants to be more productive. Fortunately, there is an ever-increasing number of tools, many of them available online and across multiple devices, that promise to help us achieve our goals. The challenge then becomes how to know not just which tools will live up to their promise but which tools are right for your business. Choosing the best productivity tools depends on a number of factors,…  Read more

4 questions you should ask your accountant

Ideally, you and your accountant are more than just “adviser” and “client”. With your combined skills, expertise, and shared mission to support a thriving business, you’re more like strategic partners. The key to achieving success in any partnership is, of course, strong communication. At your next meeting, be sure to ask your accountant these four important questions. 1. What’s my best strategy for increasing revenue? Every business owner strives to improve…  Read more

Why your salary should be your business’s first monthly expense

It’s the line item most often left out of a small company’s budget: the business owner’s salary. Let’s face it: you can always spend cash on your business. From office expenses to employee salaries to rent, every month a portion of your revenue is accounted for. But paying yourself first is a must. You need to earn a living – and paying yourself can actually help your business succeed. Here’s…  Read more

Can a virtual assistant help your business?

When you run a small business you likely want to spend as much time as possible on the tasks that make money for your business. Unfortunately, there are many day-to-day chores that require your time but aren’t necessarily worth your energy. Faced with those errands, many small business owners either spend their valuable time and energy on chores they hate or put them off until the last minute. That’s where…  Read more

Could a four day week help your business thrive?

The “overwork epidemic” is a serious problem world-wide. In Japan, there’s even a word for it; to die by karōshi is to suffer a heart attack or stroke brought on by unrelenting overtime and occupational stress. In addition to the negative impact on health and well-being, working too much is bad for productivity. According to a recent study, employees who put in more than 50 hours a week – as…  Read more

Do you know your break-even point?

All business owners should be aware of their break-even point — that is, the number of units you need to sell in order to cover your operating costs. Once you’ve reached your break-even point, it’s time to celebrate: your business is no longer in the red, and you are officially earning a profit. In this article we will show you how to calculate your break-even point so you can make wise…  Read more

Value based pricing vs charging by the hour

Ever heard the story about the engineer who fixed the broken machine with a single tap of his hammer? He sent his clients an itemised bill for his work: Tapping with hammer: $5 Knowing where to tap hammer: $95. This is an example of value-based pricing. If you’re like most freelancers or contractors, knowing how to price your services can be a real struggle. Charging an hourly rate can feel less…  Read more

How to set payment terms if you’re a freelancer or contractor

Following up on late or non-paying customers is no freelancer or contractor’s favourite task. Which is precisely why you need to set payment terms up front – and in writing – before you work with a new client or customer. By communicating and agreeing on the non-negotiables for doing business with you, you’ll avoid awkward misunderstandings, frustrating disputes, and in most cases, the ugly hassle of debt collection. These tips will…  Read more

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