Value based pricing vs charging by the hour
Ever heard the story about the engineer who fixed the broken machine with a single tap of his hammer? He sent his clients an itemised bill for his work: Tapping with hammer: $5 Knowing where to tap hammer: $95. This is an example of value-based pricing. If you’re like most freelancers or contractors, knowing how to price your services can be a real struggle. Charging an hourly rate can feel less… Read more